FOR IMMEDIATE RELEASE

                                         

Fizzy Fruit™ and HarperCollins to Launch KEEP MOVING FORWARD
Sweepstakes to Promote Newest Disney Animated Feature

National contest offers out-of-this-world prize pool, including Space Camp® adventure
and Disney’s “Meet The Robinsons” movie merchandise

Portland, Ore. – February 12, 2007 – The Fizzy Fruit™ Company and HarperCollins Children’s Books today announced the impending launch of the KEEP MOVING FORWARD Sweepstakes to promote Disney’s theatrical film release of Meet The Robinsons, scheduled for March 30, 2007.  The contest, which can be accessed by visiting www.FizzyFruit.com, www.HarperCollinsChildrens.com, or www.SpaceCamp.com, will run from March 1 to May 30, 2007.  Intriguing prizes include a thrilling adventure at the world-famous Space Camp in Huntsville, Alabama, a newly released Meet The Robinsons book collection published by HarperCollins, film soundtracks from Walt Disney Records featuring the music of Rob Thomas and the music of the Jonas Brothers, and other movie paraphernalia.  

Available in select retail stores across the nation, Fizzy Fruit is no ordinary fruit.  A patented process infuses carbonation into the water already contained in fruit, giving the fruit a light and refreshing effervescence.  Not to be mistaken for a beverage, Fizzy Fruit is sparkling fresh fruit… a whole new taste sensation.  All natural Fizzy Fruit contains no added sugars and has the same nutrients and fiber content as regular fresh cut fruit.
 

“Fizzy Fruit is a novel product that has generated a lot of excitement among children.  Our joint marketing efforts constitute a natural partnership between two companies that celebrate the imagination of children,” said Joanna Marutollo, director of marketing, HarperCollins Children’s Books.

The KEEP MOVING FORWARD Sweepstakes web site features a futuristic setting with inspiring themes of imagination and perseverance that echo the ideas found in Meet The Robinsons.  “Fizzitors” to the site can win an instant prize at the fun-filled Imagination Station, where an exciting adventure awaits.

“HarperCollins Children’s Books is a world-renowned publisher of award-winning classics,” said Alex Espalin, chief marketing officer, The Fizzy Fruit Company.  “In these storybooks and in the Sweepstakes, there is a wonderful theme of inspiration and determination that reminds us to KEEP MOVING FORWARD to reach our dreams.”

The computer-animated Meet The Robinsons follows the adventures of Lewis, an orphan and budding inventor who yearns to find the family he’s never known.  Lewis is befriended by a mysterious stranger who takes him on a journey to the future, where Lewis discovers not only a world of flying cars and floating cities but also a secret that will change his life… and save the future.  KEEP MOVING FORWARD is the Robinson family motto.  The film is based upon William Joyce’s book, A Day with Wilbur Robinson, published by HarperCollins.

About HarperCollins Children’s Books
HarperCollins Children’s Books is one of the leading publishers of children’s books. Respected worldwide for its tradition of publishing quality, award-winning books for young readers, HarperCollins is home to many children’s classics—Charlotte’s Web, The Chronicles of Narnia, Goodnight Moon, Where the Sidewalk Ends and Where the Wild Things Are; popular series—A Series of Unfortunate Events and The Princess Diaries. HarperCollins Children’s Books is a division of HarperCollins Publishers, one of the leading English language publishers in the world and a subsidiary of News Corporation (NYSE: NWS, NWS.A; ASX: NCP, NCPDP).  Headquartered in New York, HarperCollins has publishing groups in the U.S., Canada, the U.K. and Australasia.  You can visit HarperCollins Children’s Books on the Internet at http://www.harpercollinschildrens.com.

About The Fizzy Fruit™ Company
The Fizzy Fruit Company is dedicated to creating innovative food products that promote health and “swellness.”  By infusing nature with imagination, Fizzy Fruit is leading fresh approaches to inspire the young (and young at heart) to enjoy nutritious foods.  Fizzy Fruit was honored in 2006 by Popular Science magazine with its “Best of What’s New” Award for innovation — the only food product to make this prestigious list.  The company is privately held.  To learn more about Fizzy Fruit, “fizzit” www.FizzyFruit.com.

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 For more information, contact:

Alex Espalin
The Fizzy Fruit Company
503-535-8026
AEspalin@FizzyFruit.com